LEGO is a company that has fostered imagination,
invention and creativity for over 60 years. Taking this legacy one step
further, these simple yet effective ads come to life and invite the reader to
picture the playtime scenarios in their own minds. Featuring a simple coloured
LEGO block, a story has evolved – transforming the brick into anything from a
submarine or spaceship to a dinosaur. The fourth ad series, “Yellow Brick”
features a notepad with the tagline “Every LEGO brick tells a story. Build
yours.”
What’s your story?
